YellowSchmello (YS) is a value added reseller for the leading provider of 1st party data using AI, machine learning and our 210 million American identity graph. Our goal is to provide the insight needed to understand who is in your marketplace looking to purchase your product or service.

We do this with two products: 3Present Leads and LeadsLasso.

What is  3Percent:

For years big business has used the power of big data to better understand markets and consumer (and business) behavior.  Until now big data has not been available to small and mid-size businesses.

3Percent Leads makes the power of big data to you – today!


Being a local high-end stereo retailer.  How valuable would it be to know who, specifically and individually, is currently in market looking to purchase the latest and greatest $145,000 Krell Industries’ Evolution Music System complete home system?


Being a local Med Spa or Plastic Surgeon. How valuable would it be to know how is looking today for CoolSculpting, Vaginal Rejuvenation or a Face Lift.

How Does 3Percent work:

Our partner buys Big Data and than uses algorythms and key words to find out who in your zip code, county or state is looking for your product. Once a week we deliver these leads to you and you can than market directly to them.

Benefits of the 3Percent Solution:

  • 100% of all 3Percent Leads come from humans… no more bots (This will save you a minimum of 20 – 40% of your media spend.
  • 3Percent Leads are Portable to a variety of ad channels. Multi-touch and multi-device at Facebook, Google, Instagram, YouTube, LinkedIn, Mobile, Twitter, Pinterest, Email, Direct Mail and Outbound Call.
  • Leads have a 100% Sales Match Accountability – which you cannot do with anonymous targeting if sales are closed offline.
  • Real Time Buying Behavior helps identify who is looking for your product or service today. This solution tracks 225 million Americans.
  • Closed Loop Analysis – we measure our leads results. Therefore, we can constantly fine tune, grade and improve your Leads.

Is It Time To Rethink How You Do Business?

Discover how 3Percents can help your business. Just fill out the form below. This will not be a sales pitch but an honest conversation on the newest technology available to grow your business.